Genomic Health “Celebrate”
E-llusion Media was delighted to produce this compelling show open to “Celebrate” how far Genomic Health has come from it’s inception as a baby start up to a major player in the fight against cancer. A driving beat builds as major accomplishments are featured. News reels, photographs of people, scientists, patients; winners in the worldwide battle against this life threatening disease. The piece was designed around a simple but powerful graphic used throughout, pulsating points mirroring a beating heart, drives home the importance of conquering cancer = life.